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Copywriting for Social Media, Websites, and Business – Part Eight

Thinking Outside the Box A web copywriter will help you to determine the words you can use to describe your company and increase your visibility on search engines. You need to consider words, phrases, and terms that are both popular and also relevant to your site. This may seem like stating the obvious, since after all, it’s your company, you run it, and you know it inside out, right? Surely you can... read more

Copywriting for Social Media, Websites, and Business – Part Seven

Words Work Wonders on the World Wide Web The frequent use of meaningless phrases and empty slogans on websites does you little good, but on the other side of the coin, choosing the right words can truly work wonders. The internet is a vast marketplace, crammed with almost unimaginable opportunity, but no one’s going to find you by accident. You need to show them the way, give them specific... read more

Writing Articles to Publish – Saturday, November 7 at Mount Royal University

The Writing Articles to Publish class takes place at Mount Royal University on Saturday, November 7, 10 am to 4 pm. Have you ever read a novel, short story or nonfiction article and thought, “I could have written that”? This workshop shows you where to find ideas and turn them into a marketable venture. Half the class is spent exploring novels, short stories and non-fiction projects from concept to... read more

Copywriting for Social Media, Websites, and Business – Part Six

Sad Slogans You need to ensure that the text on your website actually says something meaningful. How about some of these pointless expressions that are frequently seen on company websites? ‘We are fully committed to your success.’ This is an interesting statement since they haven’t met you yet, so you certainly have to wonder what form this commitment might actually take. ‘We are a... read more

Writing for Children and Young Adults – Classes at Mount Royal University November/December

Writing for Children and Young Adults Evening classes at Mount Royal University in Calgary from November 4 to December 2, 6.30 pm to 9.30 pm. Please note there is no class on November 11. Explore the process of writing books for children and young adults aged 8 to 12. Focus on structure, character development and research, and their importance in your stories. Examine how to turn a creative story idea... read more

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