The Importance of First Impressions
A good first impression is still very important and your website is often the first place people will encounter your company and it’s products and services.
You can’t simply put your brochures online, because writing for the Internet is very different than for traditional printed materials. On the web, you only have seconds to grab and hold someone’s attention, since people typically scan pages quickly. However, your site must also provide all the relevant information, yet not get bogged down with too many details.
Well-written text can also help improve your ranking with search engines and could make all the difference between success and failure. Potential clients will also appreciate being able to locate what they’re looking for quickly and easily, which translates into good customer service.
Here’s just a small selection of websites for which I composed the majority of the content.
|First Impression Media||New West Equipment|
|Benner Plumbing||Forever Toys|
|Rite-Way Powder Coating||Range Mobility|
|Tracker Locating||Quattro Energy|
A Professional Image
Your on line copy reflects your professionalism or lack of it. You need to take pride in what you have on the web. If it appears you don’t really care what your site looks like, the customer will assume your products may be similarly slipshod. The quality of content on your site will always have a positive or negative effect on your visitors. You only get one chance to make a first impression, so make sure that your visitors get a positive one.
I offer both hourly rates and flat fees, based on the requirements of the project. Please contact me directly for rates and fees for copywriting for website content.